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Friday, September 6, 2013

Q&A: with Brutallic Clothing (upcoming and much credit to brutallicfirst look here on BS)

Batch Selection: Tell us a little bit about the brand, and about yourself...

Brutallic:


My name is Jen Quero and I am the owner of Brutallic, an indie lifestyle brand
from NYC.

Here is a bit of info on our brand:



Brutallic is an indie line based on Urban Fashion & Pop Culture. We are the latest brand to come out of the urban lifestyle of New York City. Influenced by it's daily grind and massive creativity. Being in the apparel industry for over 10 years, I starting out with high fashion menswear clothing and currently I design for children's wear, I've done a whole range of different styles and trends over the decade. I have always thought about designing my OWN apparel, with my own vision on things without having to take direction from someone else or a huge corporation who thinks they have the heartbeat of whats new and fresh..but in reality are so far removed from the real world. I was also influenced by my peers, who are trying to do their own things as well. All of the creativity I see around me is what motivates me.


This is why I started Brutallic. I hope to take this brand further, with new products. I am taking extra care in every detail, making sure I put out the best quality product I can produce. I see Brutallic as a reflection on myself, and I always want to have pride in everything I design. The brand is unisex, I personally have always hated the cliches of pinks and flowers for girls. I often go to stores where I love the menswear designs, and hate all of the women's wear. As if women can't be edgy, or into comic books, or geeky. This is why I use a unisex Tee, that's comfortable and slim fitting, and looks great on both men and women. I hope to create a movement with artists, skateboarders, hip hop heads, and fashionistas bonding together, influencing each other, and enjoying great looking apparel. I hope you join the Brutal movement!

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